How AI labels work

Every title on Dremito is made with AI. We show an AI-generated label on each title page and at the start of playback, so you know before you watch that the images, voices and sound are synthetic.

This follows the transparency rules of the EU Artificial Intelligence Act (Regulation (EU) 2024/1689, Article 50), which require AI-generated or manipulated image, audio and video content that resembles real people, places or events to be disclosed. For evidently creative and fictional works the law asks for the disclosure to be made in a way that doesn't spoil the work — which is why the label appears at the start rather than over the film.

• The companies that build AI tools are responsible for marking their output as AI-generated in a machine-readable way.
• Creators, who use those tools, must tell us truthfully how each title was made and must not remove provenance marks.
• Dremito shows the label to viewers on every title and keeps the creator's declaration on record.

Under Made with, each title lists the tools its creator used — for example text-to-video, AI voice or AI music — and any human work such as writing, editing or grading.

Creators declare this when they submit. Our review team checks it against the file's provenance data where available. A declaration is the creator's statement; we can't independently verify every tool.

We keep Content Credentials (C2PA) and similar metadata embedded in uploaded files, so the origin of a title can be verified later. Not every AI tool writes such data yet, so its absence doesn't by itself mean a declaration is wrong.

The label is not a licence to imitate real people. Titles that use a real person's face or voice without written consent are not allowed, labelled or not. See the Content policy.

• Content policy

Tell us through Report content and choose Incorrect AI label. We'll check the title and update the label if needed.

• Report content